January 2024 Blog Income Report: $942.34


Income Report for January 2024

Welcome to my January 2024 blog income report! Here I am reporting on the income I have made from my primary website About Social Anxiety.

January STATS:

Note: The numbers in parentheses are from the same month of the previous year. I’m retrieving these numbers from Google Analytics, Google Search Console, Semrush, Convertkit, and my social media platforms.

  • Pageviews: 36,736 (69,392)
  • Sessions: 32,723 (60,743)
  • Users: 27,990 (55,612)
  • Organic Sessions (Google):  12,798 (26,794)
  • Social Sessions: 10,425 (20,533)

Mailing List Subscribers: 6467 (7017)

Social Media

Since I’m doing this report retrospectively, I don’t have the numbers from that past for these.

Posts published: 4 (6)

Google Search Console stats

  • Google Search Console total impressions: 653k (1.24 million)
  • Google Search Console total clicks: 12.9k (25.2k)
  • Average Click through rate: 2% (2%)
  • Average Position: 15.4 (15.8)

So my Google search traffic was basically cut in half from one year to the next. I attribute this to the helpful content update. All I can do is to try and make my site the best it can be! I read something in the HCU that each blog post should be worthy of mention in a magazine or encyclopedia so I’m trying to use that as my guide (though it’s difficult!).

SEMRUSH stats

Again, as I am doing this retrospectively, I was not able to pull this information. However, I’ll resume publishing in later reports.

January BLOG INCOME REPORT:

Advertising

  • Mediavine: $745.43 ($1120.35)
  • Pageview RPM: $22.69 ($18.44)

So my traffic was cut in half from the previous year so it makes sense that my ad revenue was much lower as well. However, my RPM were up slightly so that’s good. I need to get back to focusing on my content I think.

Affiliates

  • Amazon OVERALL: $104.38 ($162.54)
  • Betterhelp: $0 and 2 conversions (0)
  • ShareASale: $0 ($0)
  • Awin:  $4.53 ($7.90)
  • Social Pro Now: $0 ($354.50)
  • Skimlinks: $0 ($0)

Affiliates Total: $108.91 ($524.99)

Products

Teachable Products

Total Teachable Revenue: $46 ($370.07)

These were all tripwire sales. This is substantially less than the previous January, although my traffic also was half. I’ll have to think of ways to boost January earnings.

Etsy Products

Total Etsy Revenue: $42 ($41)

Products Total: $88 ($411.07)

Total income: $942.34 ($2056.36)

  • Income per subscriber: $.15 ($.29)
  • Income per 1000 pageviews: $26 ($29)

These numbers are not horrible but they are the lowest I’ve had in a really long time.

Monthly expenses:

  • Siteground: $34.99
  • Email (Convertkit): $99
  • Keysearch: $13.60 (use this link and discount code KSDISC to save 20%)
  • Teachable: $159
  • Canva: $12.85
  • Leadpages: $55.37
  • Income School: $24.99
  • Jasper AI: $59
  • WordPress Support from iMark Interactive: $27

Total expenses: $485.80

Net blog income: $456.54 ($1660.83)

Thoughts about this month’s income report:

I can’t entirely say for sure what happened this month other than my traffic was cut in half, I sold very little products, and had very little affiliate sales. All of that together means it is my worst month in a very long time. I was definitely panicking in the month of January watching this happen. I’m trying though to put on my CEO hat and figure out what went wrong (and how to fix it).

Goals for January that I accomplished:

  • Change my link color (WordPress was alerting me it was hard to read)
  • Promote the VIP bundle

Goals for January I did not yet accomplish:

  • Fix broken links, update category pages, update bio page, update resource library
  • Post a first Youtube video on “How to Speak Louder”
  • Write three blog posts
  • Get caught up on Passive Wealthy blog posts
  • Prepare my tax information
  • Change the social skills tripwire to $12
  • Work on my site speed

Goals for February:

  • Update Facebook profile info
  • Create the Radically Open DBT Workbook
  • Write 3 blog posts
  • Make sure there are 3 inbound links for every post
  • Update my Instagram profile
  • Start brainstorming a book I could write
  • Update my Twitter and Threads profiles
  • Create second Youtube Video – How to stop needing everyone to like you

Do you want to learn to start your own blog? I’ve put together my ultimate guide to starting a blog in this post.

Past Income Reports

WANT TO REMEMBER THIS? SAVE JANUARY 2023 BLOG INCOME REPORT TO YOUR FAVORITE PINTEREST BOARD!

January 2023 Blog Income Report

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